Fueled by Gimme, Rome Was Built in One Day
Last week, The New Museum in Manhattan kicked off it's signature triennial, "The Generational," with a performance work by Los Angeles-based artist Liz Glynn and her army of volunteers. Objective: Build Rome (then destroy it) in one day. Materials: Performance-enhancing espresso beverages and salvaged construction stuff. Volunteers drank free at our Mott Street cafe just 2 blocks away.
The awesome Mott Street crew also teamed up with Annie, the Museum's Marketing Manager, to provide gallons of fresh-brewed coffee for the official press preview, which brought together over 200 journalists from all the big media venues. Reporters were prepping for stories about "Younger Than Jesus," the first edition of the triennial, which will run for 3 months and feature 50 artists from around the world, all under the age of 33. Go see it!It was great supporting the arts and working with everyone involved. Look out for future collaborations between Gimme and the New Museum.
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